Page Impression, CPC, CTR, CPM and eCPM

When we interact with google adsense we will get to know some of the terms frequently encountered when monitoring developments adsense revenue that we have, some of these terms include the Page Impression, CPC, CTR, CPM and eCPM, is actually a term that is the information analysis that is given by google adsense for the publisher, menanyangkut data relating to adsense income they get.

# 1. Page View

Page View / Page impressions or impressions can we translate "Emergence page", is a number that indicates how many times the page containing the ad unit code displayed by visitors to the blog or website, its value is not affected by the number of ads that we put on the page, if ad we put on the page displayed ad unit consists of 3 pieces, then those pages perform as many as 10 times, then page impressionnya still is 10.

The term Impression not just on google adsense, but this term is also known for a webmaster tool, if google adsense impression is the number of pages containing unit adsense ads appear, while in webmaster term impression with regard to julah page was found by search engines based on keywords used as search criteria, the more the impression then that indicates that a page in our blog easily found by search engines.

# 2. Click

 To define clicks blessings with adsense ad unit is that the click here mengandunga meaning accumulated many clicks each ad unit adsense that we install.

# 3. CPC (Cost Per Click)

CPC is a term we often hear in google adsense, CPC (Cost Per Click) is the cost offered by the advertiser (advertiser) for each click on the ad, whenever the adsense ads in the visitor clicks the dollar that we will get a number of the CPC for the ad. the greater the value of the CPC, the greater the odds that we get a dollar from those ads.

Many factors could affect the value of each ad adsense CPC, including the number of ad pages, ad type is selected, the source of visitors, etc., determines the information on the CPC, please read Tips also maximizing google adsense revenue

Google is very secretive CPC value for each ad, only the advertiser and the google adsense who know more about CPC value for each ad unit, but for now there are tools that we can use to predict the value of the CPC, CPC value for each ad unit differ another depending on specific keywords, one tool that is highly recomended to find keywords that have a high CPC value or better known by the term high paying keywords are SEMRush, how you can read about How to find high Paying keyword on google adsense.

# 4. CTR (Click Through Rate)

CTR (Click throught rate) is the ratio in percentage form transform and calculate the number of clicks and the number of units adsense ads in question appear, if your ad appears 1000 times, then these ads get clicks number of 10 times the value of CTR it can be calculated as follows ( 10/1000 x 100%) = 1%, so if in 1000 appearances, the visitor clicks the ad earns 10 times, mean values ​​for these ads CTR is 1%.

CTR values ​​can indirectly inform, the behavior of normal clicks on an ad unit, and CTR referenced google nor the publisher to monitor the behavior of a normal click on the ad unit is concerned, the normal value for CTR is 0% to 5%, or it could be more of it depends on the number of clicks on the ad, but jikal CTR values ​​of more than 100% means it is already indicated their action is not normal, such cases could occur because of the bomb-click, click continuously in the same ad more than one time, we must continue to monitor and be aware if the google adsense account we get information CTR values ​​with values ​​greater or less than 100%, if indicated their acts of fraud or bomklik risk is adsense account we banned, CTR values ​​above 100% can occur if the number of clicks outnumber these ads appear.

# 5. RPM (Rvenue Thoushand Per Impression)

RPM is the result of the division between the number of publisher revenue by the number of page impressions (per 1,000) which he got from the ads. For example, a publisher earned $ 200 from 50,000 impressions would have a value CPM of $ 4 (the value obtained from the calculation of [amount of income / (impressions / 1000)] = (200 / (50,000 / 1000) = 200/50 = 4.

# 6. Estimated Earnings

Estimated Earning is the estimated amount of income that we earn from AdSense ads that we put, the value of estimated earnings is the product of the amount of click with CPC, the greater the value of the CPC will further bersar also estimated earnings will we get, then also the greater number of clicks the ads will be greater revenue we earn.

Similarly, some of the terms that I can bagiakan to you about Page Impression, CPC, CTR and eCPM Adsense, may be helpful.

Read More

Differences NON-hosted and hosted

Here is a Google AdSense account differences NON-hosted and hosted? - Google adsense one advertising medium free from google highly trusted and proven to pay the publisher in the form of dollars, in Indonesia itself many of the bloggers who already pursue google adsense is a long time, until they've been getting a lot of dollars from adsense considerable, especially now google adsense support for Indonesian language blog, so complete has been a lot of people, especially bloggers Indonesia Indonesia which falls to be a google adsense publisher.

To become a google adsense publisher of course it is not easy as easy as winking, but the condition is very easy, one prerequisite is to have a blog or youtube account, but still, even though we already have the conditions to be admitted to google adsense publisher will generally experience a period of review blog or video that we have registered in advance, if the blog or video that we list comply with them and did not violate the policy team google adsense, it is likely that our blog will be accepted and we became publisher adsense, and if otherwise, we have to accept the bitter truth is rejected by adsense raw.

Differences Google Adsense Account Hosted and Non Hosted

When we successfully received and approve a publisher, we will be given adsense account page to help us manage adsense ad units that we can be attached to the blog along with Virtua account to record any revenue we managed to get.

Differences Hosted and Non Hosted Accounts Google Adsense?

When we register to adsense blog, you can use berflatform blogspot blog, using youtube account or using the website or personal blog that has a top level domain (.com, .net, .org, id etc).

Of the types of blogs or sites that we list, we will get to know two terms, ie google adsense and google adsense Hosted Accounts Non-Hosted Accounts, then what is the difference between the two? explanation is as follows:

1. Google Adsense Hosted Accounts

Google adsense hosted is a google adsense account obtained if our blog to google adsense is a blog berflatform blogspot, or a youtube video where the two had we kethui joint is owned by Google (read: one hosted by Google), if the registration google adsense successfully received the you will get the kind of google adsense account hosted.

Hosted google adsense account is google adsense account which can only be used for sites that one ownership with Google (the hosts), for this is because adsense is advertising media, then hosted a google adsense account can we put on the blog berflatform blogspot.com and also video on youtube.com

The following characteristics Hosted Accounts google adsense:

a. Ads can only be installed on a blog with blogspot.com flatform and vidio youtube

b. Google adsense ads hosted can not we put just on the site Top Level Domain (personal sites registered with .com, .org, etc.), if it is to remain mounted need user authorization process first.

c. An easy way to be accepted by google adsense, registration must be using one of the sites hosted google, can use a blog or vidio youtube.

Please Read: 2 Easy Steps List google adsense through blog

 d. For Adsen Hosted Google Account, enough with just one account adsense ad adsense only can we spread or we put on our blog the other, but must berflatform blogspot.com blog, or video should be on youtube, ad placement can be done directly without conditions ,

e. To have Google Adsense Hosted Accounts can be registered via blogspot.com or youtube account

Please Read: How to register Google Adsense through blog

f. Google Adsense Hosted less sensitive and also not easily be banned. Differences with Non-Hosted Google Adsense account. but we have to remain in compliance with applicable regulations google adsense

2. Non-Hosted Google Adsense Account

Non-hosted Google adsense is a google adsense account obtained if the blog that we list on google adsense is a non blogspot blog or personal blog with a top level domain (.com, .net, .org, .net, id etc), if google adsense successful registration is accepted then you will get the kind of non-hosted google adsense account.

Or it could be a google adsense account Non hosted is a google adsense account hosted but it has changed the authority of users become regular or google adsense registered on the site name non-hosted, google adsense non hosted can be used at sites non-hosted (ie: sites which is not one of ownership by google), please see: How to Install adsense on non hosted site

The characteristics are as follows:

a. Adsense ads can we put on all the flat form except wordpress blog

b. Adsense ads can we put on the Site at the Top Level Domains (.com, .net, etc.)

c. Registration google adsense non hosted very difficult to approve

d. Non-Hosted Google Adsense is very sensitive to violations submitted by the parties themselves and easily google banned. unlike google adsense hosted.

 Similarly, the information that I can share to you about Google AdSense Account Differences Hosted and NON Hosted?, May be useful.

Read More

VIRUS ZIKA

VIRUS ZIKA

The search and advertising giant – now the world’s most valuable company – is turning its attention to the Zika virus outbreak by helping UNICEF map the virus spread so it and other world healthcare organizations can better anticipate future hot points and with that knowledge better meet the health crisis.

“The recent Zika virus outbreak has caused concern around the world,” said Google in a March 3 post. “We’ve seen more than a 3,000 percent increase in global search interest since November, and last month, the World Health Organization (WHO) declared a Public Health Emergency. The possible correlation with Zika, microcephaly and other birth defects is particularly alarming.

“But unlike many other global pandemics, the spread of Zika has been harder to identify, map and contain. It’s believed that 4 in 5 people with the virus don’t show any symptoms, and the primary transmitter for the disease, the Aedes mosquito species, is both widespread and challenging to eliminate.

“That means that fighting Zika requires raising awareness on how people can protect themselves, as well as supporting organizations who can help drive the development of rapid diagnostics and vaccines. We also have to find better ways to visualize the threat so that public health officials and NGO’s can support communities at risk.”

Google says because it’s in the information business and has vast experience analyzing data it’s in a good position to help the global effort to stem the virus spread “at scale and at speed.”

It’s also giving $1 million to UNICEF toward the effort and asking Google employees to contribute another $500,000.

“A volunteer team of Google engineers, designers, and data scientists is helping UNICEF build a platform to process data from different sources (i.e., weather and travel patterns) in order to visualize potential outbreaks,” explained the Google post. “Ultimately, the goal of this open source platform is to identify the risk of Zika transmission for different regions and help UNICEF, governments and NGO’s decide how and where to focus their time and resources. This set of tools is being prototyped for the Zika response, but will also be applicable to future emergencies.”

Google says its $1 million grant to UNICEF will be used primarily in Brazil and other regions of Latin America raise awareness about the virus (and counter misinformation), reduce virus-carrying mosquito populations and prevent Zika spread through development of better diagnostics and vaccines.

“We already include robust information for 900+ health conditions directly on Search for people in the U.S.,” Google said. “We’ve now also added extensive information about Zika globally in 16 languages, with an overview of the virus, symptom information, and Public Health Alerts from that can be updated with new information as it becomes available.

“We’re also working with popular YouTube creators across Latin America, includingSesame Street and Brazilian physician Drauzio Varella, to raise awareness about Zika prevention via their channels.”

Google also produced a map to show the 3,000 percent sudden increase in search about the Zika virus. 

Read More

Should my website be popular or should it be good

Should my website be popular 

or should it be good

Anyone building and maintaining a website wants it to succeed – however one’s “success” is measured.

But, clearly, success means for the most part one’s website should get traffic because no matter what one’s definition of success (sales, leads, additional business of some sort), a website with as much traffic as a lonely country road won’t do its owner much good.

So, should my website be popular or should it be good, as in authoritative, filled with plenty of fresh, compelling content which speaks thoroughly of one’s business or organization?

Building a website to rank high in search engine queries is something the pros have long called, search engine optimization, or SEO. Tricks were often used to achieve that high page rank in searches. But those days are, for the most part, over. In fact, SEO is a term (if not practice) that quickly slipping into the short history ebooks of online marketing.

Google, the world’s biggest and most used search engine, has for the better part of the last year and a half been rewriting its search algorithms to both punish cheaters and reward websites with good content – authorities on a given subject.

Matt Cutts, Google’s chief of spam police and one of the leading Google gurus on search, released yet another video last week explaining further how authority – knowledge, well produced and fresh content – is far better for one’s website success than merely trying to achieve popularity. In fact, it will do you well to review all of Cutts’ videos at the Google Webmasters YouTube Channel.

The short version of Cutts’ message is this: well-produced, authoritative content is going to naturally drive more inbound links to one’s website and the number of inbound links will rank one’s page higher in search inquiries based on one’s subject of expertise. Got it?

If you know home remodeling – just for an example – post informative, thorough and compelling content about home remodeling Google crawl spiders will reward you with search engine love.

Read More